[Editor's Note: Corey Kronengold, our guest writer, has cooked up this Top 11 list for Rayno Report (our lists go to 11). Kronengold, a digital marketing expert, knows the ins and outs of the digital marketing and ad-tech world, having nearly two decades of experience working for wide array of marketing firms and ad technology start-ups such as Eyeblaster/Mediamind, Tremor Video, Innovid, Eyeview and ConvertMedia.]
Greetings and Happy 2014. Digital marketing and ad technology is in a dynamic and ever-changing phase. With big IPOs from digital ad-tech firms YuMe (YUME) and Rocket Fuel Inc (FUEL) -- and a bit of a dud in Tremor Video (TRMR) (Disclosure: I was an employee of Tremor, though I sold my stock before the IPO) -- it's clear this is an interesting space to watch in 2014.
With dozens of startups and now several larger players, including Google (GOOG), it's a competitive industry. It's hard to keep track of the players, technologies, and ad platforms that are rapidly disrupting the ad industry. So we'd thought it would be a good idea to give you the lay of the land, by outlining ten visionaries to watch in 2014.
We're going to start today with #6-11, and next week we will have numbers #1-5. Here goes: